The B2B Software Success We Almost Didn’t Recognize
Back in 2015, everyone said B2B software was boring. We backed KleinTech anyway, partly because their founders could explain what they actually did without using buzzwords like “synergy” or “disruption.”
Our Involvement
Six years of hands-on involvement taught us that boring can be brilliantly profitable. We helped with everything from product strategy to international expansion, learning more about enterprise software than we ever intended.
Outcome
A successful exit in 2021 that proved sometimes the least glamorous investments are the most rewarding.
Lesson Learned
Never underestimate the profit potential of solving genuinely boring problems very well.
- Investment Type: Successful Exit 2021
- Website: kleintech.net
